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Over the years, Apple has introduced various measures to support an ecosystem that benefits both users and developers.

The company also points to its “Report a Problem” tool as a way it is able to take immediate action to investigate and remove fraudulent and malicious apps. Throughout today’s press release, Apple explains that its various protection measures, including App Store review, are what helped it prevent this $2 billion in fraudulent transactions.

714,000 accounts banned from transacting again.

Nearly 3.9 million stolen credit cards blocked from being used.

Nearly 1.7 million app submissions were rejected from the App Store for various reasons, including concerns related to fraud and privacy.

Nearly 29,000 app submissions rejected for containing hidden or undocumented features.

Over 153,000 app submissions rejected for spam, copycats, or misleading users.

Nearly 400,000 app submissions rejected for privacy violations.

Protected users from nearly 57,000 untrustworthy apps from illegitimate storefronts.

282 million fraudulent customer accounts were deactivated 198 million attempted fraudulent new accounts were blocked before they could even be created.

105,000 fraudulent developer account creations blocked.

428,000 developer accounts terminated for potentially fraudulent activity.

Here are the headlining stats from Apple’s press release today: According to the company, the App Store prevented more than $2 billion in “potentially fraudulent transactions” in 2022, terminated 428,000 developer accounts for fraud, and more. The company faced its first defeat in South Korea today with a new antitrust law that will force Apple and Google to let developers use third-party payment platforms without paying commission to the companies.Apple is out with a new press release today touting the success of the App Store’s ability to prevent fraud.

#MAC APP STORE MAXSNAP INSTALL#

In the meantime, Apple has been battling to keep the App Store as the only way to install apps on iOS.

#MAC APP STORE MAXSNAP MAC#

In most cases, it’s easier and simpler to distribute Mac apps by other methods.

#MAC APP STORE MAXSNAP TRIAL#

Some developers have also expressed dissatisfaction with the Mac App Store in the past, as it lacked an easy way to offer trial or discounted bundles - not to mention the fact that Apple takes a 30% commission from every sale made in the App Store and the long periods waiting for app reviews. Apple was also expecting developers to release their iOS apps on the Mac App Store for M1 Macs, but only a few of them have been made available on macOS.

#MAC APP STORE MAXSNAP DOWNLOAD#

Unlike iPhone and iPad, the Mac allows users to install apps from outside the App Store.Īs the AppFigures research pointed out, the Mac App Store “isn’t a destination at all” for some users, as they can simply download the apps directly from the developers’ website. Of course, the main reason why these numbers are declining is unknown since Apple never reveals what’s going on with its services when they are not doing well, but there are a few things that can be assumed. But our story continues because so far in 2021, the average number of new Mac apps has dropped to 343, with the variance growing drastically and the low end dropping into the low 200s. The actual figures range between the low 300s and low 400s, so the average is a fair estimate. In 2020, developers released, on average, 392 new apps to the Mac App Store every month. Compared to previous years, it’s clear that developers don’t seem interested in distributing Mac apps through the Mac App Store. In June, that number dropped to less than 300 new apps for the first time - and the forecast for August is to have about 200 new apps released on the Mac App Store. In January 2021, more than 400 new macOS apps were released on the Mac App Store.

However, while the iOS App Store has become a huge success, new research shows that developers are becoming less interested in releasing new apps on the Mac App Store.Īs revealed by app analysis firm AppFigures, the number of new apps submitted to the Mac App Store has been steadily declining since the beginning of this year. The Mac App Store is not as old as the iOS App Store, but it has been around for a long time - since 2010, to be specific.